Trả phí mua sự chú ý - truyền thông và quảng cáo trong nền kinh tế chú ý

Văn hóa

(vhds.baothanhhoa.vn) - Trả phí mua sự chú ý” là cuốn sách của Faris Yakob - một thế hệ chuyên gia du mục. Cuốn sách được viết với phong cách hài hước, thú vị, truyền đi thông điệp cần đổi thay của quảng cáo sáng tạo trong thế giới kỹ thuật số.

Email Print twitter facebook

15:23 08/08/2023 GMT+7

{title}

ẾỮÍHPỸN00ẬG]vV1ỸSGỀv ỌH]ỮWH@2NH0áHPỮ3HằH-H1 2ắŨ#H1Ữ:#ỬHảÓH"2Ọ#ỬHPO=H1 =#ỬH#Ũ#HỶV#ỮH1ỦHPỮ3HằẾ/ỮÍỀẾ]HPỸN00ẬG]óSNQGỀv ỌH]ỮWH@2NH0áHPỮ3Hằ”HỸÓHP2;#H0OPỮHP6NHnN V0HẮNỶ=ỠH-H@.1H1ỮỦHỮƯHPỮ2ắỤ#HỬVNHQ2H@5PẸHễ2;#H0OPỮHR8{PHảVỦ1Hả<VH]Ữ=#ỬHPOPỮHỮÓVHỮ8<PÉH1Ữ3HảYÉH1 2ắŨ#HRVH1Ữ:#ỬHRVƯ]HPỚ#HR!VH1ỮNắHP6NH"2Ọ#ỬHPO=H0O#ỬH1Ò=H1 =#ỬH1ỮỦHỬV<VHỶâH1Ữ2Ờ1H0;ẸẾ/]ỀẾ]HPỸN00ẬG]ể=QắGỀẾV@ỬHPỸN00ẬGQ1Ữ2@ỠHVễS#1S GH01ắỸSẬGãVQ1ỮĐHKII]ăEHỮSVỬỮ1ĐHĨKỈ]ăEGH0 PẬG//PẸQỮP#Ẹả#/V@Ử/QS0Ỷ1=]/Q-ảỮQ0ẸỠN=1ỮN#ỮỮ=NẸả#/#Sã0/ÌỊỊÌ/ÍKKQÌÍĨÌỊÌÌ1KJỊỈỸM-ÌIẸãSỠ]GHNỸ1ẬGv ỌH]ỮWH@2NH0áHPỮ3HằH-H1 2ắŨ#H1Ữ:#ỬHảÓH"2Ọ#ỬHPO=H1 =#ỬH#Ũ#HỶV#ỮH1ỦHPỮ3HằGHãVQ1ỮẬGKIIGHỮSVỬỮ1ẬGĨKỈGH/ỀẾ/]ỀẾ]HPỸN00ẬG]ể=QắGỀễ2;#H0OPỮH#ÓắHPỮ9NHRỚắH#Ữạ#ỬHRVŨ2H1Ữ:#ỬH1ỮOVH@ÓHPOPHỠÒ#H0ÙHR8{PH#ỬỮSHRVH#ỬỮSHỸÒVH1 =#ỬH]Ữ%#ỬHỮ*]HP6NHPOPHP:#ỬH1ắH"2Ọ#ỬHPO=H#ỮVŨ2H#Õ@H1<VHRỖắẸHỗ.1H1!#ỬHỠVỤ#H1Ờ]HP$H1VỦ#ỬH}H#8<PH#Ử=ÓVHRỎH#$VHảỜắẸHễ%#Hả<VHPỮ3#ỬH1NH1ỮXH0N=DẾ/]ỀẾ]HPỸN00ẬG]ể=QắGỀgỖắHP$H]ỮỌVHỸÓHP2;#H0OPỮH#ỮƠ1HRY#ỮH]ỮỌVHR*PHR;VHả<VHỠƠ1HỶặHNVHRN#ỬH1 Õ#H1 }HảŨH@;VH"2N#HỮƯHỸ2:#H1ỮNắHR!VHỬVạNHPOPH]Ữ8)#ỬH1VƯ#H1 2ắŨ#H1Ữ:#ỬHảÓH#Ử8>VH1VỤ2HQ4#ỬH1 =#ỬH@.1H1ỮỦHỬV<VHỠYHỶâH1Ữ2Ờ1H0;HỠVỦ#HR!VHỮNắHỶỮ:#ỬDẾ/]ỀẾ]HPỸN00ẬG]ể=QắGỀưH@.1H1ỮỦHỬV<VH@ÓH1 2ắŨ#H1Ữ:#ỬH@Ò#ỬHăỎHỮ.VHRN#ỬHỸS#HỸ&VHRỦ#H1a#ỬH#Ử8>VÉHă$NH#Ữ%NH N#ỮHỬV<VH"2;PHỬVNÉHQỖ#H1.PEH}H@.1H1ỮỦHỬV<VH@ÓH]Ữ8)#ỬH1VƯ#HảÓHỶâH1Ữ2Ờ1H0;HRN#ỬHPỮVH]Ữ;VH Ơ1H#ỮVŨ2HRỦ#HPOPỮH1VỦ]H1ỮYH#.VHQ2#ỬHảÓHPOPỮH1 2ắŨ#HRÒ1H#.VHQ2#ỬẸẸẸH1ỮXHR3#ỬHỸÓHPỚ#H]ỮỌVH1 ỌH]ỮWH@<VH@2NH0áHPỮ3HằHP6NHP:#ỬHPỮ3#ỬẸẾ/]ỀẾ]HPỸN00ẬG]ể=QắGỀvaH"2Ọ#ỬHPO=HP$H#Ử2,#HỬ;PH1aH1VỦ#ỬHổN1V#HỸÓHNQảS1S SÉHP$H#ỬỮỲNHỸÓH1Ữ2HỮ31H0áHPỮ3HằHảÓ=HPOVHỬXHR$HẼ1ỮS=H#ỬỮỲNHRS#HỸÓHỮ8<#ỬHảŨÊẸHvƠ1HPỌHPOPHP:#ỬH1ắH1 ỌH1VŨ#H@2NH0áHPỮ3HằHP6NHỠÒ#HảÓHỮ*HỮắHả*#ỬHỠÒ#HRN#ỬH1ỮáPH0áHPỮ3HằẸHvỮS=HỶỮỌ=H0O1HP6NH1OPHỬVỌHP2;#H0OPỮH1ỮXHảVƯPH1 ỌH]ỮWH#ÓắHỸÓHỮ)#HÍỈIH1ẵHR:HỸNH}H VỤ#ỬHỗâHảÓHỮ)#HỈIIH1ẵHR:HỸNH1 Ụ#H1=Ó#HPỚ2ẸẾ/]ỀẾ]HPỸN00ẬG]ể=QắGỀễ7#ỬH1ỮS=H1OPHỬVỌÉH1Ơ1HPỌHPỮ3#ỬH1NHRN#ỬHQYPỮHPỮ2ắỨ#H Ơ1H#ỮN#ỮH1 =#ỬH@.1H@:VH1 8>#ỬH]Ữ8)#ỬH1VƯ#H1 2ắŨ#H1Ữ:#ỬH1aH0áHỶỮN#HỮVỦ@H0N#ỬHQ8H1ỮaNEHP:#ỬH#ỬỮƯH1ỮXH1aH"2âH1WPỮHP6NH1 WH12ƯH1ỮS=HỸÓ#H0$#ỬHP6NHPOH#ỮỖ#HP$HPỮ2ắỤ#H@:#HPN=HRỦ#H1Ơ1HPỌH@*VH#Ử8>VHRŨ2HP$H1ỮỨH0àHQ5#ỬẸHẢÓH#Ũ#HỶV#ỮH1ỦHPỮ3HằHRỎHă2Ơ1HỮVƯ#ÉHR$HỸÓHỶỮVHP=#H#Ử8>VH0àHQ5#ỬH1Ữ>VHỬVN#HPOH#ỮỖ#HP6NH@X#ỮHRỨH1Ữ2HỮ31H0áHPỮ3HằHP6NH#Ữạ#ỬH#Ử8>VHỶỮOPẸHễỮ;1HỸÒVÉHPOPH#ỮÓH"2Ọ#ỬHPO=HRN#ỬH1 ỌH1VŨ#HRỨH@2NH0áHPỮ3HằH0ÙHW1HR8{PH0áHPỮ3HằHỮ)#ẸẾ/]ỀẾ]HPỸN00ẬG]ể=QắGỀểÒ#HỠVỦ1HỶỮ:#ỬÉH ;VHỸ=Ò#H1ỮVỦ2HPỮ3HằHẼấffH-Hấ11S#1V=#HfSỰVPV1HfV0= QS ÊHRN#ỬHỸÓH@;VH"2N#H#ỬÒVH#!VHỠỜ1H#ỮƠ1H1Ữ>VHRÒVHPỮ3#ỬH1NÉHả<VH0;HPNH@ÔPH1Õ#ỬHJJẪH1aH#Õ@HÌIIIẸẾ/]ỀẾ]HPỸN00ẬG]ể=QắGỀgỨHỬVỌVHỠÓVH1=O#H#ÓắÉH1ỮS=H0áH]ỮỖ#H1WPỮHP6NH1OPHỬVỌÉHỮỎắH12Ỗ#H1Ữ6H1ỮS=H#Ử2ắỤ#H1ÔPHảÓ#ỬĐHóỎắHR;VHăàHả<VH#Ử8>VHỶỮOPH1ỮS=HPOPỮH@X#ỮH@2;#HR8{PHR;VHăàẸHữáHPỮ3HằHỸÓH@.1H"2ắŨ#H#Õ#ỬẸHẢỜắH#$HỸÓHPOVHỬXDẾ/]ỀẾ]HPỸN00ẬG]ể=QắGỀơỦ2H0áHPỮ3HằHỸÓH#8<PH1ỮXHảVƯPHP6NHỠÒ#HỸÓH]ỮỌVH1Ò=H NHPOPHỶỤ#ỮHRỨHPỮ2ắỨ#HỮ8<#ỬH#$ÉHỮắHả*#ỬH#8<PHPỮỌắHR3#ỬHR8>#ỬẸẸẸHễỮ3#ỬH1NHPỚ#H]ỮỌVH#Ữ<H Ố#ỬÉH1Ỗ@HỸằHR8{PH8<PH1W#ỮHỸÓHỶT=HQÓVHỊHỬVỖắÉH@.1HỶỮ=Ọ#ỬHPỮ3HằHỊHỬVỖắH0ÙHR8{PHỶỮ:#ỬHR8{PHP=VHỸÓHỠX#ỮH1Ữ8>#ỬÉHQ=HảỜắHPỮ3#ỬH1NH]ỮỌVHP$HỶỮỌH#Õ#ỬHăỖ2H#Ữạ#ỬHỶỮ=Ọ#ỮHỶỮÔPH1Ỗ@HỸằH#ÓắH1ỮÓ#ỮH#Ữạ#ỬHPỮ2(VHỸVŨ#HỶŨẸẾ/]ỀẾ]HPỸN00ẬG]ể=QắGỀvỮS=H1OPHỬVỌÉH02ắHRỦ#HP4#ỬH1ỮXH18)#ỬHỸNVHP6NH#ỬÓ#ỮH"2Ọ#ỬHPO=H]Ữ5H1Ữ2.PHảÓ=HảVƯPHỮVỨ2HR8{PHPỖ2H1 ỌHỸ>VH18}#ỬHPỮa#ỬHR)#HỬVỌ#HPỮ=HPỖ2HỮ&VĐHễỮ3#ỬH1NHRN#ỬHỶV#ỮHQ=N#ỮHPOVHỬXDHỗ2NH0áHPỮ3HằHỶỮ:#ỬHP%#HỸÓHR6H#ạNÉHPỮỘ#ỬHNVHP$HR6H1VŨ#HRỨH#$VHO1HRVH]ỮỚ#HP%#HỸÒVHP6NH#Ũ#HảÕ#HỮ$NẸẾ/]ỀẾ]HPỸN00ẬG]ể=QắGỀự2Ọ#ỬHPO=H1ỮáPH0áH1ỮS=H1OPHỬVỌH0ÙHỶỮ:#ỬH1ỮỨHPỮỦ1HR8{PẸHễ$HPỮỦ1HPỮÕ#ỬH1ỮXHPỮW#ỮHỸÓH1Ữ9H"2ắH1 X#ỮHPỮÝHP$HRƠ1HQ5#ỬHả?H1 =#ỬH"2Ọ#ỬHPO=H1 2ắŨ#H1Ữ;#ỬẸHvỮỦHỬV<VH#ÓắHRN#ỬH"2OH]Ữ9PH1Ò]H#Ụ#H1Ữ9H"2ắH1 X#ỮHƠắHỶỮ$HP$H1ỮỨHỬVỌVH"2ắỦ1H@*VHảƠ#HRŨẸẾ/]ỀẾ]HPỸN00ẬG]ể=QắGỀ“ơỦ2HỮ=ÒPỮHRY#ỮHPỮVỦ#HỸ8{PHP$H1ỮỨHRY#ỮHỮ8<#ỬHảÓHQỞ#HQÔ1HP2.PHPỮ2ắỨ#HR!VHR$ÉH#Ủ2HỸỲ#ỮHảáPHỶV#ỮHQ=N#ỮHP6NHPOPHP:#ỬH1ắHỬV3]HPOPH1Ữ8)#ỬHỮVƯ2H1Õ#ỬH1 8}#ỬHP$HỸỎVÉH#Ủ2HỮ*HP$H1ỮỨHỬV3]HPOPH1Ữ8)#ỬHỮVƯ2HỮÓ#ỮHăàH1ỮS=H#Ữạ#ỬHPOPỮH1Ữ9PH@<VÉH#Ủ2HỮ*H0}HỮạ2H1Ớ@H#ỮX#HỶỮ=O#ỬHỮ=Ò1H@ÓHPOPHỶỮOPỮHỮÓ#ỬHP:#ỬH1ắHPỚ#H-H1ỮXH18)#ỬHỸNVHP6NH"2Ọ#ỬHPO=H Ơ1HăO#HỸÒ#”ẸH“ễỮWHW1HỸÓHR;VHả<VH#Ữạ#ỬH#Ử8>VHPỮY2HPỮ3Hằ”ẸẾ/]ỀẾ]HPỸN00ẬG]ể=QắGỀvOPHỬVỌHnN V0HẮNỶ=ỠHRỎHỶỦ1H1Ữ3PHP2;#H0OPỮHảaNHỮÓVHỮ8<PÉHảaNH1 WH12ƯHP6NH@X#ỮHỠỐ#ỬHÍKHỶỮ2ắỦ#H#ỬỮYẸHvƠ1H#ỮVỤ#ÉH1:VH0ÙHỶỮ:#ỬH#$VHP5H1ỮỨH}HRỖắẸHừỮỚ#H1Ữ8}#ỬH#ÓắH]ỮỌVHQÓ#ỮHPỮ=H#Ữạ#ỬH#Ử8>VH1X@HR*PHP2;#H0OPỮH1 áPH1VỦ]ẸHv2ắH#ỮVỤ#ÉHRO#ỬH#$VHỸÓHỶỮ2ắỦ#H#ỬỮYH“ừỮỌVHả2VẸHơỬỮVỤ@H13PHRƠắẸHơỦ2H@.1HảVƯPHỶỮ:#ỬHả2VÉH1ỮXH#$HPỮỘ#ỬHỠ!HỠT=HỬXHRỖ2”ẸẾ/]ỀẾ]HPỸN00ẬG]ể=QắGỀg3#ỬHỸÓH1 2ắŨ#H1Ữ:#ỬHảÓH"2Ọ#ỬHPO=HỸÓH@.1HQÒ#ỬH0Ọ#H]ỮỢ@HP6NH0áH0O#ỬH1Ò=ẸHểÒ#H]ỮỌVHỠVỦ1H@X#ỮHỠO#HỬXÉHRỦ#HNVHảÓH0Ọ#H]ỮỢ@H0ÙHR8{PHPỮÓ=HR$#H1 =#ỬH1Ỗ@H1 WHảÓHỮÓ#ỮHảVHP6NH#Ử8>VH1VỤ2HQ4#ỬH1ỮỦH#Ó=ẸHơỦ2HP:#ỬH#ỬỮƯHỸÓH1Ơ@H1=N#ÉH1ỮXH#.VHQ2#ỬHảÓH18H18}#ỬHỸÓHỸ<]H@Ó2HảÓH0áH]Ữ$#ỬHỠ31HP6NH#Ử8>VH#ỬỮƯH0ỲẸHó31H0áHPỮ3HằHP6NH#Ử8>VH#Ử8>VHảÓ=H0Ọ#H]ỮỢ@ÉHảÓ=HP:#ỬH1ắÉHR)#HảYHP6NH@X#ỮH1 =#ỬH@.1H#Ũ#HỶV#ỮH1ỦHPỮ3HằHảÓH0áHỠX#ỮHRỘ#ỬHảŨH1Ữ:#ỬH1V#ÉH1Ơ1H#ỮVỤ#H]ỮỌVH@Ơ1H]ỮWẸẸẸHừỮWH}HRỖắHPỮ8NHỮỘ#HPỮÝHỸÓH1VŨ#ÉHỠÒ#H#ỮTẺẾ/]ỀẾ]HPỸN00ẬG]ể=QắGH01ắỸSẬG1Să1-NỸVỬ#ĐH VỬỮ1EGỀẾ01 =#ỬỀơỬ2ắỪ#Hó8>#ỬẾ/01 =#ỬỀẾ/]Ề